How to make every email a marketing opportunity
In today’s ever-present buzz of chatbots, messaging apps, and social inboxes, it’s easy to overlook the mother of all (modern) business and marketing communication: the humble email.
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In today’s ever-present buzz of chatbots, messaging apps, and social inboxes, it’s easy to overlook the mother of all (modern) business and marketing communication: the humble email.
A good proposal is a work of art.
But the process of creating that proposal? That’s science.
In 2021, the global consulting market stands as one of the largest and most developed markets in the trillion-dollar professional services industry.
We all know how easy it is to create poorly designed, long, and dull PowerPoint presentations, especially when pulling together a slide show at the very last minute. Sometimes we might even try to perk things up by adding a few animations or gimmicks, hoping that the audience won’t doze off halfway through the meeting. Making an engaging PowerPoint with limited time is a real challenge.
With its ability to supercharge all stages of the sales cycles, from prospecting through to closing, sales enablement software has become the not so secret weapon of today’s top sellers.
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In an era where companies can track almost all their revenue sources digitally, it’s no surprise that tracking abilities have now expanded to include documents. But what does document tracking include? And why does it offer such important insights for sales teams in particular?
There have been few departments more disrupted by 2020 than enterprise sales. According to McKinsey & Company, 95% of B2B sales teams have fully or partially shifted to remote selling. Almost overnight, trusty field tools and tactics had to be ditched or evolved to adapt to a new virtual environment.
When you have powerful productivity tools in Microsoft Word, PowerPoint, and Excel at your disposal, navigating them by clicking around with your mouse is the tech equivalent of riding a bicycle when you could be taking the bullet train. You need keyboard shortcuts!
Is there a new client you really need to impress? Sometimes the hardest part isn’t getting your foot in the door, or even maintaining their attention after that. Often, when it comes to landing effective sales, the real challenge is the sales presentation. You may know you have the product that they need, but communicating this effectively can be challenging.