Competing for your audience’s attention has never been harder. Today’s online market is at its most saturated, with the average consumer bombarded with between 400 to 10,000 promotional ads each day.

We all know how easy it is to create poorly designed, long, and dull PowerPoint presentations, especially when pulling together a slide show at the very last minute. Sometimes we might even try to perk things up by adding a few animations or gimmicks, hoping that the audience won’t doze off halfway through the meeting. Making an engaging PowerPoint with limited time is a real challenge.

Each year at Templafy we introduce new features, modules and integrations that help our growing customer base align workforces and empower employees to create better-performing business content faster. As experts in both our product and the wider tech landscape, our Tech Ops team is fundamental in communicating the evolving benefits of Templafy to our clients.

When it comes to brand terminology, how clued up are you on your definitions? Does it really matter if you can’t differentiate between corporate identity and brand image, or if you struggle to clarify your brand’s positioning from its values? The answer is yes.

Just a few months into 2020 and our collective worlds, both personal and business, had been disrupted beyond imagination. 57% of companies in North America and Europe had to rework their business models, eCommerce saw a huge bump when online orders shot up by 108%, Facebook’s daily usage surged by 27%, 63% of users became more reliant on digital technologies, and 42% of consumers had irreversibly changed their bricks-and-mortar shopping habits.

This time last year, no one could have predicted the plot twists that 2020 had in store for us. Yet, despite a time of unprecedented challenges and uncertainty, we are proud to say that thanks to our team, we were able to achieve Templafy’s most successful year to date.

If you’re one of Google Workspace’s 6 million users, you’ll know first-hand about the benefits of the platform’s productivity-boosting tools and features. But as an innovator in the field, Google Workspace is continuously adding new features to its offering, helping both employees and businesses streamline workflows, enhance security, and improve performance.

If 2020 has taught us one overriding lesson, it’s that businesses need to be prepared to offer employees secure and flexible ways of working.

2021 is here – after a year that has shaken the world and bought the unexpected. Although 2020 has shown us that we never truly know what a new year will bring, we can still have some predictions about what this year will look like in certain areas of specialty. And one of these areas is branding.

Branding is agile. It develops with the times. Well-branded companies recognize that what served them once will no longer suit audiences living in a different time with different priorities. And as a concept that is so necessarily adaptable to the changing trends in the world around them, it makes sense that branding keeps up with technology developments. And that’s why automation and AI are so important to branding.