Whether you work in Sales or Operations, HR or PR, in today’s digital-first workplace, your job also needs you to be a content creator – and a prolific one at that.
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For most of us, our place of work looks very different today than it did just a couple of years ago.
Rebrands are like snowflakes: no two are exactly the same.
Content is central to a brand’s identity. The visual and written representation of any organization is the bedrock a business is built on, and in the digital HQ where everything is content, brand can make or break success.
Imagine a beautiful garden with pockets of flowering plants, tranquil ponds, and stretches of manicured lawns. Cobblestone walkways wind through the area, offering meandering courses to enjoy the flora. There’s only one problem.